Posts By: stu

Good Karma and More

Posted by & filed under Media Coverage.

While it would be overstating it to say quality relationships are “everything” in today’s business world, it isn’t a reach to say they are more important than ever.  Connecting people, “bringing something to the table,” and moving forward agendas is a smart growth strategy, in addition to being a nice thing to do. Rochelle Broder-Singer, […]

20 Years of Hectic Days

Posted by & filed under Media Coverage.

Considering its prominent place in our daily lives, it’s remarkable that so many people know so little about FM radio. It’s a constant companion — at home, work and in the car, as the stations are quick to point out — and their morning shows hold a place alongside that first cup of coffee as […]

Child Labor . . . Really?

Posted by & filed under Blog.

We’re annoyed by magazine companies that enlist school kids to shake down Grandma for a subscription she doesn’t want/need. That’s your business model, exploiting kids (win a prize for your school!) and families to provide a cheap sales force?

And Now for Something Really Important . . .

Posted by & filed under Uncategorized.

He was handcuffed, blindfolded, forced to wear a ghilly suit, and taken to an undisclosed location . . . then OMG Mike’s day got worse. As punishment for losing an on-air bet that initially cost him his job, Paul & Young Ron’s sidekick will live for more than two days with giant Galapagos turtles during […]

The Birth of a Champion?

Posted by & filed under Media Coverage.

Edson Barboza Jr.  is a mixed martial artist who fights for The Armory and is represented by MMA Profit Advisor(disclosure: Stu Opperman of Impact Players is a partner there).  Junior’s debut in the UFC (the NFL of the sport, for those who aren’t fans) is one of the most anticipated in recent memory.  While the Brazilian is […]

Make-A-Wish Foundation on Fox Sports Net

Posted by & filed under Media Coverage.

The Make-A-Wish Foundation of Southern Florida and “Wish Kid” David Thompson were recently featured during a Florida Marlins broadcast on Fox Sports Net.  David is a promising high school pitcher whose baseball career has been derailed by common variable immune deficiency, a genetic condition which results in David being very prone to sickness, infection, and […]

CBS-4 Focuses on 20 Years of Paul & Young Ron

Posted by & filed under Media Coverage.

The “Paul & Young Ron Show” has been entertaining audiences in South Florida for two decades, longevity almost unheard of in radio today.  The program is heard each morning from the Treasure Coast to Key West. CBS-4’s Lisa Petrillo recently went in the studio with hosts Paul Castronovo and “Young” Ron Brewer for a behind-the-mike look at […]

An Opportunity to Partner with the Make-A-Wish Foundation

Posted by & filed under Blog.

I am very fortunate to have a longterm professional and personal connection to the Make-A-Wish Foundation of Southern Florida.  I have been their public relations representative for more than a decade, believe in their mission, and enjoy significant relationships with the many people who help create magic for local children who have life-threatening medical conditions. Please […]

An Important Day

Posted by & filed under Blog.

Many “holidays” are actually the marketing arms of company’s like Hallmark effectively creating markets for products.  “Parental Alienation Awareness Day,” April 25, isn’t about the card.  It’s about real pain and damage being done, right now, in families everywhere. Michael Jeffries, a client and author of A Family’s Heartbreak: A Parent’s Introduction to Parental Alienation, […]